No PLAGIARISM, Due 0700am centeral time on 09/25/16
Each assignment is only 1 page long, make sure to use right format.
1. Goodwill Letter
As the assistant to the executive director of the association for business communication, write the “welcome” message that you will send to new members. The message will include a receipt for their first-year dues, their member number (with which they can access members-only web pages), and of course contact information for the organization. Highlight any other benefits of membership you think new members would enjoy. Add any other opportunities for members to become active in the ABC. Just as importantly, though, make readers feel good about the investment they’ve just made in their professional development. Remember that the more they take advantage of what the organization has to offer, the more likely they’ll be to renew their membership next year.
After reading the passage above prepare a goodwill letter, it should include the appropriate style of writing as well asadditional pertinent details as you deem appropriate. Determine the correct letter format.
2. Indirect- Bad News Letter
You work in the customer service department for Trombley Kitchen Works, makers of high-quality kitchen utensils. You receive a phone call from a longtime customer, Tom Dahrman, who complains about the quality of your Trombley Pro 3000 knife set and asks for a refund. Mr. Dahrman claims that he had been using his knife according to how it was demonstrated on your television commercials but that the blade broke from the handle. When you ask him to elaborate, he mentions that on one of your television commercials, a man in a chef ’s outfit uses a Trombley Pro 3000 knife to cut through a variety of objects, including chicken bones and even a steel pipe. After watching the commercial, Mr. Dahrman had broken the knife by attempting to cut through his rusty kitchen faucet, which was in need of repair.
This commercial is supposed to demonstrate the quality and sharpness of your knives but is very clearly a dramatization. In fact, there is an obvious disclaimer at the bottom of the television screen stating that the knife is not to be used to cut through pipe. Further, instructions that are included with the knife sets clearly specify how the knives are to be used and mention that they are intended solely for routine cooking tasks. In this case, you do not feel that Mr. Dahrman is entitled to the refund that he is demanding, as he did not use the knife the way it was intended to be used. When you tell him so, though, he grows angrier and insists on an adjustment. You assure him that you will speak with a manager about the situation and email him the resolution.
Your manager sometimes grants adjustments in complaint cases where a refund is not strictly warranted, but in this case he says “absolutely not.” Inform Mr. Dahrman that Trombley cannot give him a refund and explain the manager’s decision. At the same time, attempt to come up with a creative, realistic solution that will keep Mr. Dahrman a loyal and happy customer.
After reading the passage above prepare a letter from you as your company’s representative (not an email) to Mr. Tom Dahrman Company of your choice. This letter should include the appropriate “indirect” style of writing as well as any additional details that you think will make a better presentation to your dissatisfied customer. Determine a correct letter format.
3. Persuasive Request Letter
As a student employee in your school’s human resources department, you’ve attracted positive attention for the ways you’ve improved the writing on the department’s website. As a result, the assistant director has asked you on several occasions to critique other written material, such as news releases and university announcements from this office. That business communication course you took last semester must have really paid off!
Today your boss drops by your desk with a printout of an email that he’s frowning over. “We’re not getting the participation we want in our yearly Take Our Daughters and Sons to Work Day,” he complains. Handing you the email, he says, “Here’s what we sent out this year. I think this invitation may be part of the problem.” You read what it says:
Subject: Take Our Daughters and Sons to Work Day—April 23
In accordance with the national “Take Our Daughters and Sons to Work Day,” university faculty and staff are invited to bring their children who are between 8–18 to work with them on April 23. This day will expose children to activities that occur on a typical day at Heartland University. It will include departmental tours, financial awareness workshops, Public Safety fingerprinting and mug shots, visiting a residence hall, athlete autographs, recreation center activities, and dining discounts. Faculty and staff who would like to participate should reply to Amber Bradley at the email address above or call 572-3384 by April 21. Please include the following information:
Your name, department, and phone number
Number of children
Age of each child
To learn more about the national program, please visit www.daughtersandsonstowork.org. If you would like to provide a different learning activity for the children, please contact me immediately.
You agree that the invitation is not very appealing, nor does it answer some of the readers’ likely questions. Using your best problem-solving strategies for persuasive requests, rewrite it for your boss?
After reading the passage above prepare an invitation related to the situation described in this exercise; include any details that seem appropriate.
4. Sales Letter
For your sales letter, please write a letter or announcement/brochure about a product or service that you would like to sell. Please consider the appropriate audience for your product/service and identify them in a note at the bottom of your document. Photos, coupons, and other attachments can be used as part of your sales campaign. Submit via the drop box link provided for the Sales Letter.
5. Letter of application & Resume
Prepare a letter of application for the job of your choice and a resume that will also be used for that job. You are welcome to use any appropriate resume style, and your letter should be written in the persuasive manner since you are trying to persuade your reader to give you an interview for the job of your choice. You may look for job postings in newspapers, websites, or various other resources. Even if you are not ready for a job, you can pretend that you are at that point.
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